Mumbai, November 12: Singer-rapper-lyricist Raja Kumari has unveiled a dynamic music video for her empowering track ‘No Nazar’ on Chhoti Diwali. The song, designed to ward off the ill effects of the evil eye, presents Raja Kumari as a powerhouse of self-generated energy, who uses it as a protective shield against negativity.
Released on the eve of Diwali, the song holds a special significance, focusing on illuminating the darkness within the heart. Inspired by her personal experiences, ‘No Nazar’ stands out as a unique offering to Raja Kumari’s repertoire.
Talking about the song, Raja Kumari shared, “‘No Nazar’ is a song that was written during a dark time in my life. I wrote the song like a protection mantra, so that whoever Whoever listens to this remains protected from the evil eye and negative energy. If your energies are aligned then no one can mess with you! It felt appropriate to release it around Diwali as this festival celebrates the victory of light over darkness!”
The music video features Raja Kumari dressed in various glamorous and shimmering outfits, set against the backdrop of a dimly lit blue corridor. Surrounded by people in costumes resembling darker versions of the uniforms from the popular K-drama series ‘Squid Game’, the video offers a unique visual appeal.
‘No Nazar’ is a hard-hitting track that is a blend of electronic pop, R&B, techno and gangsta rap, expressing a confident attitude to combat the harmful effects of ‘Buri Nazar’. Beyond its swag and ego, the song emphasizes the power individuals have to take control of their lives and protect themselves from negative influences.
Released under her own label, Godmother Records, ‘No Nazar’ sums up Raja Kumari’s dynamic year. The singer recently collaborated with Anirudh Ravichander for the soundtrack of ‘Jawaan’ and received positive praise for her album ‘The Bridge’. Additionally, she performed with John Legend on his first India tour and is set to embark on his world tour later this month, giving her fans a special treat just ahead of Diwali.
